We’ve already established that What’sInStore is the shopper’s new hero and that their solution can help retailers increase sales and drive footfall.

This time round, the team explained in more depth about how they’re helping wholesalers in Better Wholesaling.

Better Wholesaling is one of the most trusted publications in the industry and provides advice to the foodservice, cash and carry, and delivered sectors. The write-up talks about how What’sInStore is helping wholesalers drive sale and create more effective discounting strategies with its analytics.

Aidan Cartwright, What’sInStore’s Co-Founder, explained:

“What’sInStore benefits the entire retail distribution chain. Wholesalers can use our reporting to see what discounted products or categories are trending locally and the sales volume of those discounts. They can then adapt their own sales strategies to service this demand or use the insight to influence what they put on promotion themselves.”

Read the coverage here.

Have you checked What’sInStore yourself? Save money on everyday products OR if you work in retail, reach more shoppers looking for savings.