Our Services

Software and Software-as-a-Service (SaaS)

Today's businesses run on software. Years of Bamboo marketing experience and expertise help you grow faster.

Your products and services help companies grow and innovate

From unified communications to electronic signatures, Team Bamboo has decades of experience helping software and SaaS providers capture demand, build loyalty and cement their market share.

Team Bamboo's Software and SaaS Marketing and PR strategy

The fight for subscriptions and renewals is tough. Reducing customer churn and winning new business requires a coordinated marketing strategy spread evenly between awareness, acquisition and retention. We deliver informative content that shows what's possible with your software while creating nurture communications that builds advocacy and loyalty.

Our Software and SaaS PR and Marketing services increase market reach and share

Release comms that showcase your engineering feats
Digital marketing campaigns that capture intent
Social media that fosters community and reduces churn
Content marketing that empower users and secures subscriptions
FAQ video content and knowledge bases for self-serve support
PR campaigns that get you noticed by investors

Case study: Delivering digital signature technology

There are countless electronic signature solutions available, and we're lucky to work with the most secure - SigningHub. Entering the crowded market was daunting for SigningHub. We worked tirelessly to help capture customers, increase weekly registrations and build relevant traffic to their website. Through PR, awards, email marketing, content, social media and partner comms, we increased audience growth and helped them win the Productivity & Collaboration Product of the Year - and the work continues.
Ready to get started?
Whatever your software does, we have the passion and know how to help achieve your goals. Let's chat.

Ben Mercer - Personify XP, Co-Founder and CCO

"The Bamboo PR team has the perfect blend of execution and network which for a scale up like ours is vital in our long term growth plans. We are fortunate to have had the pleasure to partner with the team on various initiatives each of which have generated results beyond our expectations. They are able to distil our key value propositions and articulate to the market in a way that gets picked up by big publications. I'd highly recommend them to any startups or scale-ups looking to rapidly grow their brand and identity to an audience."