SEO in the AI Era: Adapting to Google SGE

May 15, 2024By Kat GibbonsBlog

As if March’s Helpful Content and Spam algorithm changes weren’t enough, Google has announced the launch of its AI-powered search engine – Google Search Generative Experience (SGE). Organic search volatility hasn’t waned since March’s updates and the latest launch is poised to significantly change information ecosystems and digital economies. Since the initial announcement of SGE … Read More

Writing for SEO – Best Practice for Tech Businesses

May 8, 2024By Victoria MorganBlog

Google rules the internet. This is an unfortunate truth for many but one that many companies still need to come to terms with. Getting website pages onto the first page of search results produces a significant increase in traffic to your website and SEO isn’t something to fear. Rightly or wrongly, people trust the results … Read More

Why is development crucial even for business owners?

April 24, 2024By Marco FioriBlog

Running a business is a wild ride, isn’t it? It feels like every day is a school day. It is a never-ending cycle of continuous learning, mistakes, course corrections, seeking help and skills development. The best business owners are relentlessly curious, unafraid to stumble, and willing to throw themselves into the deep end. Lessons arrive … Read More

How will AI impact the future of content marketing?

May 3, 2023By Kat GibbonsBlog

  Since the launch of ChatGPT on 30 November 2022, the internet has been abuzz with how it may be the end of human-led content. We know this won’t be the case for marketers who value quality content, executives who understand the importance of strategic messaging and savvy business owners who embrace technology yet value … Read More

Are You Ready for Google Duo?

August 19, 2016By Bamboo PRBlog, Technology News No Comments

Google released Duo this week, its direct challenge to Apple’s FaceTime and Microsoft’s Skype. Will Duo succeed like Google’s search and advertising products? Or, will it suffer the same fate as other ambitious projects such as Wave and Google Glass? These are the types of questions being debated by industry commentators. Some are saying Duo … Read More

Client avsnet Covered In The Sunday Times

August 31, 2011By Bamboo PRBlog, Client news 3 Comments

All our clients are considered experts within their relevant industries, and the media coverage we get for them is widespread. However once in a while a particularly noteworthy piece of coverage occurs and we can’t help but share. Last weekend saw our client covered in The Sunday Times. They were included in a feature on video … Read More