Data centres underpin everything from healthcare and AI to finance and government in our data-hungry society.
We understand the data centre industry inside out and can help elevate your brand whether you run a DCIM software provider, innovative power management scale-up or long-established network of edge facilities.
Our world would collapse without data centres like yours
We are acutely aware of the data centre market’s particularities and criticality, and our extensive data centre marketing experience helps us tell powerful stories that resonate with budget holders and the C-suite all the way through to engineers, facility operators and speculative investors.
From hologram AR solutions and environmental monitoring, to commission-build-operate-decommission analytics, immersion cooling and hyper-scale workload management, we’ve dealt with it all.
The data centre space is technical, but it doesn’t have to be intimidating. For over two decades, we’ve translated complex technologies in mission-critical environments to a wider audience, helping businesses communicate their expertise and build trust in their offering.
Colocation, cloud, cooling – we’ve written about them all and helped secure press coverage for our clients in leading industry press, too. DatacenterDynamics, Data Centre Management, Mission Critical Magazine – all these, and more.
Our Data Centre PR and Marketing services elevate your brand in a constantly evolving, complex industry:
Thought leadership on everything from edge computing to the role of data centres in international finance
Thought leadership on everything from edge computing to the role of data centres in international finance
We position your experts as the voices of authority in the data centre space by developing articles, content and commentary that shape industry dialogue and earn media attention.
Award entries that bring home the win
Award entries that bring home the win
From innovation to sustainability, we craft compelling award submissions that get your technology in front of judges and decision-makers.
Data-driven digital marketing, SEO strategy and implementation
Data-driven digital marketing, SEO strategy and implementation
We blend deep industry insight with best-practice SEO and digital marketing techniques to help your audience find you online. Whether they’re searching for colocation, cooling systems or DCIM tools – we know how to improve your discoverability.
Event marketing to maximise your investment in trade shows
Event marketing to maximise your investment in trade shows
We turn trade show appearances into lead-generating moments through PR support, pre/post-show comms, content bundles, and event coverage.
Product launches that excite seasoned journalists and wary customers
Product launches that excite seasoned journalists and wary customers
Got a new sensor, platform or facility to unveil? We deliver the right message at the right time to excite the press, analysts and your potential buyers alike.
Social media that educates and informs
Social media that educates and informs
We build high-performing social strategies that humanise your brand, clearly communicate complex concepts, and engage with technical and executive audiences.
Ready to get started?
Whatever your goals, we work closely with you to understand where you want to be and move fast to help you get there. Let’s chat.
I worked with Bamboo prior to joining GRC, so I knew their talent for delivering PR campaigns. Once again Bamboo exceeded expectations, hitting the ground running and delivering an extensive EMEA PR plan in the data centre sector. This included magazine cover stories, press releases, thought leadership – you name it. They are my go-to partner when expanding into the region (and they also have impeccable taste in cinema!).
Gregg Primm Green Revolution Cooling, VP, Global Marketing
After working with several PR partners over the years, I brought Bamboo on a few years into my role at XYZ Reality – and they’ve been brilliant ever since. They really took the time to understand who we are, what we do, and what our target audience cares about and that comes through in everything they deliver. The team are collaborative, easy to work with, and always quick to turn things around when needed. It’s been a genuinely supportive partnership.
Bamboo has more than stepped up for Panchaea, providing us with a rapid growth plan that has seen monumental increases in website and LinkedIn traffic. Great management of socials, updating our website to compete in a saturated market, and managing to throw together collateral for a last-minute trade show means for Panchaea, Bamboo will be a long-term partner we look forward to growing with.